For me, one of the more fascinating things that we saw from this research was just the variety of workplace models that companies were considering.
There’s a huge range that goes from being completely in person again (going back to the office as it was,) through to a bunch of different hybrid scenarios, such as activity-based working, the Clubhouse, Hub and spoke, or being completely remote as well (no office.)
For me, one of the more fascinating things that we saw from this research was just the variety of workplace models that companies were considering.
There’s a huge range that goes from being completely in person again – going back to the office as it was, through to a bunch of different hybrid scenarios, such as activity-based working, the Clubhouse, Hub and spoke, or being completely remote as well (no office.)
- Traditional mode
- Hybrid mode
- Turbocharged ABW
- Clubhouse
- Hub and spoke
- Virtual mode
Those five buckets are the five things that firms were looking at, and so I’ll run through each of these models quickly to give you a kind of sense of what the range is there.
Those five buckets are the five things that firms were looking at, and so I’ll run through each of these models quickly to give you a kind of sense of what the range is there.
AS IT WAS
A central office in the city is an easy and proven strategy
The traditional office mode is the one that we’re all familiar with. Essentially it involves employees returning to the office and resuming a regular nine to five. The office may be a little bit more hygienic and flexible, but mostly this is the centralized office as it was prior to the pandemic.
For the organizations that we spoke to that were considering or adopting this model, the main appeal of it is that it’s familiar. These organizations felt like they’d gone through a year of upheaval and change. Many of the employees were going through what they described as change fatigue, and there’s something really comforting about the idea of returning to a place that was already known.
On top of that, it’s a model that is tried and true. Companies have been doing this for decades. They’ve got the real estate ready to go, they know how to operate it, they know that it works in a variety of settings and contexts, and that it’s pretty safe.
But there was also a contingent of companies that I’d say were shying away from this model. Generally, there was a sense for those companies that continuing as it was would be a missed opportunity to do something better than the status quo. Adding on to that was this concern that returning to things as it was may not actually be possible.
In particular, there was this concern that employees may be hesitant to return to the office and that these large offices may feel fairly empty if not everyone’s back in them, which takes away one of the key components of what makes these offices work – the energy that you get from the people around you.
TURBOCHARGED ABW
Activity-based working with a more efficient sharing ratio
We see from many organizations regarding the coming out of the pandemic that they’re considering how to use their office space if employees are spending less time in the office and more time working from home. The problem that they’re essentially facing is that if you have an employee only come into the office three days a week, their desk will sit vacant for two or three or maybe even four days a week.
One common solution here that many companies are looking at is agile workplace models such as activity-based working where employees no longer have an assigned desk. This idea has been around for a few decades now, although it’s not that popular in the US.
What happens is rather than going to an office and sitting at a fixed desk for eight hours a day, you arrive at the office, you’ve got your laptop, and you can choose where you want to work within the office. For example, you might work in a meeting room when you’ve got a meeting, or you might go to a phone booth to make a phone call. It might be a cafe inside your office that you set out to do some of your work, and then you might go into, say, a library-like space to do some heads-down work later in the day.
Activity-based working is fairly common in Australia as it is in some parts of Europe. With activity-based working, organizations are looking to push the sharing ratio of these spaces further as countries start to adapt to new realities.
Before the pandemic, the typical office space sharing ratio in Australia was 0.8, which means that there were 8 workstations for every 10 employees. And remember, those employees are “floating” around the office, so you’re never going to have a situation where you have 10 people trying to sit in eight seats all at once.
Now we see companies looking to push that ratio fairly aggressively to like 0.6 and 0.5, which means there would be 5-6 guests for 10 people. While that sounds super extreme, the idea here is that employees are spending more time working from home, so there will be fewer of them in the office, and it won’t feel overcrowded. This model shrinks a company’s footprint quite dramatically and gives employees some flexibility over where they want to work.
That said, companies adopting this model also face challenges. We know prior to the pandemic that activity-based working was a really challenging model for companies to adopt, mostly because it’s not just a kind of special transformation of what the office looks like but a cultural transformation of how the office operates
CLUBHOUSE
Maximize collaboration, connection, and socialization
Another hybrid model is slightly different from the activity-based model and implies that people are splitting their time based on what they’re doing. The basic idea is that people would come into an office to socialize, interact and collaborate and that they’d work from home when they need to focus more.
A bunch of studies during the pandemic have shown that people find it much easier to focus at home than they did at the office. They are more productive in reading, writing, and other kinds of heads-down focused work. At the same time, it has been difficult for people when they’ve been at home to do collaborative things like brainstorming, ideation, and other kinds of joint activities that rely on other people.
This model combines the strength of these two workplaces: you do all the focus work at home where you’ve got the space to do it, and you come into the office to collaborate and enjoy being around other people.
I don’t think there are too many examples of this being used prior to the pandemic. Still, like the activity-based working model, it comes with the benefit of really shrinking the floor plan within the office and saving a lot of money that way. For me, one of the lingering questions about this model is whether people’s schedules really fit into these neat moments of collaboration and focus and whether you can physically separate these two activities, so I think that needs to be a bit better developed.
HUB AND SPOKE
Live and work in the same area
The “hub and spoke” model was a big thing back in the 80s and 90s, but it’s coming back. It implies splitting a central office in a single city into several satellite offices closer to places of your employee residence.
The theory or idea behind this model is that you presumably end up in this best of both worlds situation, where employees don’t have to commute into an office every day. Instead, they can work somewhere close to their homes and have the benefits of being around their colleagues in an office.
In reality, we’ve had a lot of clients approach us because they’re in a “hub and spoke” office, and they want to consolidate back into a central office. That’s generally because having “a hub and spoke” office is a lot more expensive than having a centralized office.
NO OFFICE
Ditch expensive leases and embrace life at home
The final example here is just going fully virtual and having no office. While this would have sounded super extreme before the pandemic, many companies have found that they’re actually quite happily doing this, and they’ve done it for over a year now.
There’s obviously a huge benefit in terms of real estate costs if you no longer have to pay for an office. On top of that, companies have found that it’s a good way to attract talent because you’ve got a lot more geographic flexibility in where you’re drawing candidates from.
For me, some of the most interesting companies adopting this model are the ones that started during the pandemic. They’ve never known an office had never been a part of their core culture, and they’re building their companies around this model. However, I think there are some unknowns with this. Particularly, working remotely when everyone else is doing it during a pandemic, and doing it when a lot of your competitors are back in an office, might be two very different things.
THE ULTIMATE DECISION IS A COMPLICATED SET OF TRADE-OFFS
So, those are the five models that represent the range of options that many companies are considering in Australia. None of these models are necessarily new, but this scope and breadth that people can consider in this next iteration definitely is.
- To see the results of the survey conducted by Hassell, please open the webinar at this timestamp
A TAILORED APPROACH
How much space you need is not a question – it is an answer!
I’ve presented these five workplace models almost like a menu that a company could choose from, but I think it might be a kind of an answer to a whole series of questions that come before them:
- What is the company’s purpose?
- What is their strategy for the future?
- What are their culture and values?
- What type of work do they do?
- What do their employees and managers want from their workplace?
Without this kind of foundational knowledge of what a company is and where they want to go, picking the right workplace model can be somewhat fraught. I think if there’s one lesson to take from the workplace during the pandemic, perhaps it’s not that working from home was necessarily better or worse than working from the office, but that each of these modes of work had its own merits. There seems to be this growing awareness that these differences are one of the levers that a company could use to tune the workplace to their needs and the needs of their employees.
We might look back on photographs of workplaces prior to the pandemic and think that they looked odd, not because we’d cram people in so closely without face masks, but because offices before the pandemic were largely one-size-fits-all kind of affairs. It was strange that a company that is a legal firm or a newspaper technology company could all work from an office that looks and operates much the same?
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