The Power of Purpose: How Aligning Your Company’s Values Leads to Happier Employees and Success
In order to cultivate a successful business with happy employees, it is highly important to have a clearly defined purpose. Many businesses don’t have a true strategy when it comes to describing their purpose, choosing to fill in the blank with almost anything. Because many leaders have no connection with their outlined purpose, they aren’t capable of fully integrating it into their business operations – and employees feel less connected than ever.
Only 28% of Employees Feel Connected To Their Company’s Purpose
Your company’s purpose is the reason you do what you do. It’s that underlying focus of what you hope to achieve all boiled down to a couple of sentences. Purpose is separate from your mission statement. It describes what value you intend to provide to your customers and guides you and your employees into achieving its true plan.
